Welcome to your spaceWelcome to Good Morning Maxwell!
Your Premier Event Spaces in the Bay Area Nestled in the heart of Northern California, Good Morning Maxwell offers inspiring event venues in Livermore, Brentwood, and Castro Valley. Our spaces are designed to connect families, friends, creatives, local artists, and the community, making every occasion truly special. Whether you're planning an intimate celebration, a beautiful micro-wedding, showers, or a dynamic team-building event, our venues provide the perfect backdrop. We specialize in hosting life-enhancing workshops and empowering gatherings that leave a lasting impression.
Experience elegance and comfort in our thoughtfully decorated spaces, featuring modern design, comfortable seating areas, functional dining options, and inviting outdoor patios for open-air gatherings. At Good Morning Maxwell, we believe in creating memorable moments that bring people together.
Join us in one of our four beautiful Bay Area locations and let us help you create an unforgettable event! |
Mission & Vision
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At Good Morning Maxwell, our vision is to have a strong, resilient community for ourselves and our children – a community that is full of fulfilling relationships, social support and a sense of belonging to such an extent that we all feel empowered to contribute to the vibrancy of our cities. Our mission is woven within the fabric of our community to provide a space where creativity can be explored, and everyone is welcome to celebrate art, music, food, life, family and friends. Come celebrate with us.
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The 3 P’s of Good Morning Maxwell
PEOPLEAt the heart of Good Morning Maxwell are the people we serve and the community we stand with. We believe in bringing our entrepreneurial community along with us in every build, project, and opportunity. Every gathering we produce; whether it’s an intimate workshop or a citywide event is an opportunity to endorse, refer, and advocate for local businesses. We choose our vendors, collaborators, and speakers with intention, knowing that every partnership strengthens the fabric of our community.
But “people” doesn’t just mean fellow business owners; it’s also our guests, our friends, our neighbors. When we design programming or build spaces, we think about their needs first—what will make them feel welcome, valued, and seen. Every decision is filtered through a people-first lens, because people are not just part of what we do… they are what we do.
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PossibilitiesAt GMM, we live in a constant state of curiosity and creation. We’re daydreamers with a bias for action, always thinking up new ideas, experiences, and ways to surprise and delight. Whether it’s an in-house production or a pitch brought to us by a partner, our default answer is, “Let’s see how we can make this happen.”
We believe that possibility is the fuel of entrepreneurship and we protect that spirit fiercely. There’s always more to explore, more to try, more to build. We know we can’t do it all (time is the only thing we can’t create more of), but we never stop imagining what could be.
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PlacesWe believe in the power of place spaces that don’t just exist, but make you feel like you belong. Every Good Morning Maxwell space is designed to be more than a venue. It’s a place where you feel included, accepted, and appreciated the moment you walk through the door.
Our spaces are intentional, functional, and human centered. They’re built for connection, for collaboration, for sparking ideas and nurturing relationships. Whether you’re attending a workshop, hosting a milestone celebration, or just popping in for a community event, we want you to leave feeling like you’ve been somewhere that matters, because you have. |
Meet our Founder
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Joanne has dedicated 19 years to celebrating culture and building community through her passion for events planning, strategic project management and sales leadership. Before starting Good Morning Maxwell in downtown Livermore in 2020, Joanne lent her talents to hospitality and recreational services. There, she led her team with passion as Vice President of Sales & Employee Engagement. For many years, Joanne’s work in parks and recreation spanned across 27 different regional, state, and national parks across five states. She coordinated events which incorporated the talents of local artists and chefs – this included weddings and vacation experiences of a lifetime. But ultimately, her service heart led her back to her home in the Tri-Valley. Her business, Good Morning Maxwell, honors the Livermore community by providing physical space and hosting events like lunch and learns, coffee chats, makers’ markets, and workshops to promote and support local small businesses and their entrepreneurial leaders.
True to her values for creating a place of belonging through a strong communal network, Joanne earned her Bachelor of Arts degree in Organizational Communication from De La Salle University-Manila and holds an Executive Management Certificate from Yale School of Management, in New Haven, Connecticut. Joanne’s focus is to help people with great ideas turn their passion into profit. GMM serves as a platform and a safe space where budding local entrepreneurs have an opportunity to blossom and gain visibility within their community. Even when not planning events, art imitates life as Joanne spends her time being a self-proclaimed locavore and food enthusiast, exploring local restaurants with her 11-year-old boy Liam Maxwell, husband Charles, and furry Aussie-labradoodle boy Sunny.
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